The Richemont Group has unveiled a new digital platform where users can upload and share information about watches and jewelery in a bid to limit theft.
Named ‘Enquirus’, the program is a collaborative effort between Richemont and other watch and jewelry manufacturers, law enforcement agencies, insurance companies, the second-hand market, and other stakeholders.
More than 175 luxury watch brands have already joined as well as several leading jewelery brands.
“This reliable solution brings together multiple stakeholders to serve customers and the entire industry, by facilitating borderless cooperation between police forces and insurance partners,” said Jérôme Lambert, CEO of Richemont.
“By providing free access for customers and industry partners, the opportunity to sell stolen watches becomes more prohibitive, with the ultimate objective of reducing the incentive to steal watches in the first place.”
Richemont chief transformation officer Frank Vivier added that the aim was to make Enquirus ‘the largest international database of lost and stolen watches and jewellery’ in the world.
According to the company, more than 28,000 watches and jewelry pieces have been uploaded to the program and registered as lost or stolen.
More reading
Rumors suggest LVMH mulling takeover of Richemont
Sales woes in China for Richemont
Richemont cautiously heading into 2023
Richemont’s Cartier, Piaget, Montblanc and others to move to luxury e-platform
